Pretty cool, don't you think?
But, what does that have to do with you?
Well, If you're like most people who sell stuff online, you've setup a website, and you started selling your product.
But just like McDonalds, even if people are buying it, often times, after your advertising costs, you're probably not left with enough to even cover your hosting bills. :(
And that's when you realize that if you want to make it online, you can't sell from a flat website.
You need to do what McDonalds did, and setup an actual 'Sales Funnel.'
But instead of having people go through a drive-in window...
…online they go through a "capture page" where you can gather their contact information and follow up with them through email...
Then instead of selling them a burger, you have a sales page created to sell your initial product.
And while you’re probably not going to offer your customers fries and a coke… you could upsell them on your other products and services…